Tag Archives: augmented reality

JuiceBurst AR label

Watch fruit explode when you scan a Blippar label on bottles of JuiceBurst. The new packaging for the juice brand invites people to take a photo of the label on their smartphone. This leads to a video of the fruit … Continue reading

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The next big step for augmented reality? Sony’s Wonderbook for PS3

It’s been two and a half years since I first came across the idea of ‘augmented reality’ (AR) – see Jargonbuster: ‘Augmented reality’ – but I don’t think the concept has become a part of everyday mainstream life. Google Goggles … Continue reading

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BBC News – Google unveils Project Glass augmented reality eyewear

BBC News – Google unveils Project Glass augmented reality eyewear. TNBT, surely. Services include weather, location, reminders, dictation, navigation, music… if they read QR codes, then this could be freakin’ amazing. Not ready for ‘the market’ yet, but how cool … Continue reading

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Mind. Blowing. Augmented reality/choc bar/personalised message

I thought Heinz’s Get Well Soup was clever… This is next level. Just watch: Lacta Mobile App – English from LactaFilms on Vimeo. In Greece. A chocolate bar company. Has devised an app. Where you can SEND A PERSONALISED MESSAGE … Continue reading

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QR code for coffeepapertrend

Back in January 2010, I posted about ‘augmented reality’ and touched upon the idea of QR codes: https://coffeepapertrend.wordpress.com/2010/01/09/jargonbuster-augmented-reality/ Here is a bit of an experiment – a QR code for coffee.paper.trend: Try it out: 1 – make sure your smartphone … Continue reading

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