Top of the Guardian’s The Measure barometer is “Jelly In your dreams: Bombas [sic] & Parr. In reality: Pret a Manger”.
Really (?), you might think.
Then I came across this article on the FT’s website, which includes homemade jelly as an everyday treat for recession-hit consumers, with Knorr’s new jelly stock nearly reaching €100m European sales.
One to watch?