After Tourism Queensland’s ‘Best Job in the World’ (my favourite PR/integrated campaign ever), PRs invented all kinds of ‘jobs’ and secured some great coverage for their brands.
However, according to today’s Metro, the Queen is looking for a ‘General Assistant (Wash Up). The salary is £14,200 and involves working at all the Queen’s residences and spending two months away from London.
Obviously not proactively PR’d, but it seems to have been picked up from the Queen’s website.
+ Raises awareness of jobs at the Royal Household
– Raises awareness of jobs at the Royal Household
Interesting to see if the successful applicant gets profiled in any media…