TNBT: collaborative consumption

Fair bit of buzz around about ‘collaborative consumption [or consumerism]’ at the moment.

What does it mean?

The Guardian sums it up well:

“Networks, smart phones and real-time platforms create the efficiency and social glue to trade, swap, barter, lend, gift or share “idling capacity” in ways that can enhance all aspects of our daily lives. It’s a growing culture and economy called collaborative consumption.”

Basically selling and swapping things we own in exchange for cash/other stuff (but, according to most of the coverage, with the added benefit of ‘strengthening communities’).

From a piece in the Sunday Times News Review (page 7 – 6/2/11) to this piece on the Guardian’s website, Rachel Botsman’s book What’s Mine is Yours: How Collaborative Consumption is Changing the Way We Live, is getting some brilliant coverage and the concept is being pitched as ‘the next big thing’ in consumer trends.

All the coverage mentions lots of websites that let you ‘collaboratively consume’, or sell/hire your old crap. Here are some examples of how it all works:

Glossary:

micropreneur” – we can all make money from our skills and the things we own

idling capacity” – the untapped value of everything we own and can offer to others

Advertisements
This entry was posted in General, TNBT and tagged , , , . Bookmark the permalink.

One Response to TNBT: collaborative consumption

  1. Pingback: NYTIMES: Could These Start-Ups Become the Next Big Thing? – NYTimes.com | coffee.paper.trend

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s