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Monthly Archives: February 2011
Scotch eggs were on my Food Trends post last month and it looks the trend could be gathering momentum. There’s a whole feature on the Independent website and today’s i about how they are about to make a big comeback … Continue reading
After Tourism Queensland’s ‘Best Job in the World’ (my favourite PR/integrated campaign ever), PRs invented all kinds of ‘jobs’ and secured some great coverage for their brands. However, according to today’s Metro, the Queen is looking for a ‘General Assistant … Continue reading
Hockern is an ‘extreme sport’ using a lightweight stool called the Sporthocker. Also known as ‘extreme sitting’. Apparently, it’s becoming popular across Europe (originated in Germany).
It’s looking like popcorn is going to ‘have a moment’ in 2011. Forget salt, sweet or buttery, popcorn is going through a re-invention (and a rebrand). First, food trendhunters tipped ‘grown-up’ popcorn as ‘TNBT’ at the start of the year. … Continue reading
Fair bit of buzz around about ‘collaborative consumption [or consumerism]’ at the moment. What does it mean? The Guardian sums it up well: “Networks, smart phones and real-time platforms create the efficiency and social glue to trade, swap, barter, lend, … Continue reading
Just been sent this new track and video by Saadi‘s team: