Monthly Archives: May 2010

Elephant parade

A great experiential campaign/exhibition in London (organised by Elephant Family), raising awareness of the plight of elephants http://www.elephantparadelondon.org/ I didn’t really give a @!?# about elephants before, but the brilliant display of decorated elephants has made me do a quick … Continue reading

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Integrating social media into PR campaigns

Another great CIPR NW event at UCLAN’s Media Factory last night. Robin Wilson from McCann Erickson took us through ways of integrating social media into PR campaigns. Background bits News now happens in real time (Hudson river crash was tweeted … Continue reading

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